As Lisle area Infiniti customers know, Infiniti has thrown its hat into the F1 racing circuit. Right now, it's merely sponsoring the current reigning championship team, Red Bull, which is certainty a strong start. However, Infiniti is looking to deepen this relationship. How so?
In Evanston, Infiniti G37 drivers are expecting a Red Bull-inspired line of performance models. That's not entirely unfounded. Infiniti has already unveiled a Sebastian Vettel edition FX model after the double Formula One World champion. For now, Infiniti is keeping the relationship on the surface, literally. The automaker is offering a Red Bull vinyl wrap for FX vehicles.
The wrap is pretty sharp. It's transparent enough not to overpower the styling of the FX, but also colorful enough to turn a few heads. The celebratory wrap will be available to FX owners for a price. However, for ten lucky customers who buy an FX now, not only will they win a tour of the Red Bull racing factory, but they'll also get the wrap for free.
For Infiniti, the pairing with Red Bull was a no-brainer. It's a team with a track record of success, much like Infiniti, and its racers are at the pinnacle of their career. There's never been a better time for Infiniti to enter Formula One racing!